Key Responsibilities:

• Writing creative and unique content as per the user's requirements
• Collaborate with Digital Media Specialist and Graphic Designer for the content.
• Initiate and coordinate with clinical, diagnostics departments, services, and institutions for content development
• Ensures following all SEO practices while producing content.
• Rewrite old content from the website to give it a fresh touch.
• Proofread content written and incorporate keywords (for the website)
• Stay up to date with various methods to create engaging and attractive content.
• Should be able to meet deadlines for projects and follow content requirements in terms of style.
• Collaborate with Digital media specialists to create and schedule content calendars for social media postings.
• Any other task assigned by HOD

Qualifications and Experience:

• BBA, preferably in Marketing/ Business Communications/Mass Communication or equivalent degree with 2 to 3 years of experience as a content writer.
• Good verbal and written communication skills in English
• Ability to manage projects and meet deadlines
• Should have extensive research skills for creative innovative content
• Must have an understanding of HTML and java scripts and be familiar with working with Content Management systems such as Word Press.